Micro
Individual cognition & decision-making
Paris School of Business
BC²
Behavior, Cognition & Complexity
We connect macro, meso and micro perspectives to understand how individuals think and behave in complex social and economic systems.
Methods Computational simulation, machine learning, survey-based and experimental methods.
Meso
Teams, groups & organizations
Macro
Institutions & societal dynamics
10internal members
26international affiliates
10countries
2funded projects
People
Team
Humaira-Kamal Pasha
Associate Professor of Economics
Development economics, gender, climate change, human capital
International affiliates
26 researchers and 1 company partner
- France
- UK
- Germany
- Italy
- USA
- Netherlands
- Estonia
- Turkey
- Denmark
- Portugal
What we do
Activities
Conferences
Presentations at major international conferences (EURAM, AOM); a paper on AI in organizations at NMP.
Events & training
Annual international workshop with two keynote speakers, brown bag seminars, writing retreats, and methodology seminars open to junior faculty.
Teaching innovation
New courses on computational simulation, decision-making in complexity, and machine learning & LLMs for business students.
Industry & stakeholder network
Structured partnerships with Orange Innovation Research, Université Paris 1 Panthéon-Sorbonne and the University of Insubria, co-developing applied research agendas.
Funding
Funded projects
Orange Innovation Research
Nudges & AI behavior
Research on nudging and behavior toward AI.
ANR (French National Research Agency)
BEWARE
Visualizations to encourage pro-environmental behavior.